| National average charge-off rates: |
5.8% of receivables |
| UCMS Charge off average: |
2.18% of receivables |
| Average balance owed on credit cards: |
$885 |
| Students who pay 100% of their bill and have zero balance: |
55% |
| Percentage of students without a credit card: |
17% |
| Percentage of students with their parents' card: |
45% |
| Percentage of students that keep their first credit card |
70+% |
| Number of students enrolled at four-year colleges: |
9,900,000 |
| Average number of cards per student: |
2.8 |
| Number of issuers that sell cards to students: |
13 of 15 |
| Number of card solicitations students receive: |
25 to 50 per semester |
Drop out rate due to debt / financial pressure |
8.5% |
| Drop out rate due to academic failure |
6% |
| Percentage of students that sign up via the Internet |
18 |
| Percentage of students that sign up via Direct mail |
42 |
| Percentage of students that sign up via Tabling campaign |
14 |
| Percentage of students that sign up via
Telemarketer |
9 |
| Percentage of students that sign up via SMS |
5 |
| Percentage of students that sign up via Kiosk |
7 |
| Percentage of students that sign up via a Personal Referral |
39 |
|
Percentage of students that refuse to sign up for a card in their own name
|
37 |
| *Percentages don't add to 100 because some sign up through multiple channels |
* |
| |
|
| Number of Four Year schools in America |
2000 |
| College affinity programs that monetize student base by inking an affinity program
|
4700 (some schools have more than one)
|
| |
|
| Colleges banning credit card marketing
|
1280 |
